Dexter Packaging Style Guide • CBS Consumer Products

Developed the packaging program for the Showtime TV series Dexter. Using imagery of Michael C. Hall, in character, and other key visual elements from the series, a cohesive branded look for all Dexter retail packaging. A blister card, closed box and window box configurations as well as a hang tag for both the primary (white) and specialty (black) versions of the Dexter packaging were developed. Standardization for the entire packaging program in the form of a packaging guide was also developed, which contains all design assets and visual interpretations of each package configuration. This project was developed while at Design Force, inc., under the creative direction of Ted Mininni.